Internet Marketing Smarts.com

Search Engine Optimization basically consists of two main factors your content and people linking back to you. The latter accounts for most of the weight in Google’s eyes. We’ve all heard that web 2.0 is the Internet. Period!  It’s not a fad and it is here to stay. So we as Internet marketers need to come to grips with that, evolve and discover how to use this phenomenon to our advantages without abusing it! Yes its a fine line. But so many things are in the marketing world.

What Is Social Bookmarking?
One way to balance marketing and adding value to the web 2.0 community is to use Bookmarking websites. In a nutshell a bookmarking website is an online tool that people use to… Guess what? Bookmark or save their favorite sites. But unlike the bookmarks you may be using in Firefox or Internet Explorer (Do people still use that browser?), websites saved on social bookmarking networks are made public. This makes total sense since Web 2.0 is all about sharing content and interactivity. Chances are if you’re bookmarking a website, you must feel it has some inherent value. Consequently this may also mean that others will share the same perspective about these websites.  So having it online for the world to see is an easy way to share that value and website.

How To Use Social Bookmarking Sites For Backlinks
Okay enough about the sharing is caring B.S. Here’s what’s in it for you on the marketing end. (more…)